SEO – Use Search Console to Create Blog Posts that Rank

Go to search console

  • Click “Performance” in the side bar
  • Click “Position”
  • Click “Pages” (near the bottom-third of the page on the left)
  • Click on a high-performing post in terms of Impressions and Clicks in google
  • With the specific page/post selected, click on queries
  • Make a note of all relevant queries in the top 100
  • See if these queries can be added to the ranking post
  • Find any queries that are not directly related to your post
  • Create a new post specifically about this/these queries (if you rank for it without a specific post – you’ll rank better with a specific post for that query)
  • In the original post – put an internal link to the new post

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